Visual Identity · Advertising · Apparel Design
2022 - 2023
A branding project for a sports class organizer named Elite Sport Club. Various motives that were related to Persian culture and athleticism, were used for the brandmark and the identity. Elite is active in a wide variety of sports. At the heart of the brand, a character from an ancient Persian alphabet to shape a form that resembles the face of a cheetah. The characters are also used for the flexible identity.